Tara na, Byahe tayo! This is the tag line used by the Department of Tourism for almost 6 years of promoting tourism in the country. The phrase is in Tagalog, it means 'Let's go, let's travel!' The quote do not only speak to foreign citizens but also for the locals. If you will look at the lyrics of the song, and hopefully you understand even a bit of it, it is inviting all people to try the different recipes of each province, visit each landmark and enjoy the wholeness of the Philippines.
The video composed of famous Filipino people in their respective field and expertise. It is a rare event for these people to gather for a one big project all aiming to promote the Philippines as the ultimate get away for relaxation and the grand destination for your vacation. Their service is free, all for the glory of the country.
The song have been the music of the country for tourism promotion. It can heard in every part of the world where there are Filipinos. Every consulate or embassies are required to have the song be played at least twice a day on their offices to plant in the minds of people that traveling our country will help the country itself and its citizens.
So for all of us, Tara na! Byahe tayo!